Dwi Wulandari, Sugeng Hadi Utomo, Bagus Shandy Narmaditya, Magistyo Purboyo Priambodo, Putra Hilmi Prayitno
This study endeavors to capture the impact arising from the implementation of digital farming by farmers in Nudira Farm, Bandung. By the SWOT analysis method, it known that the strategy of applying digital farming to the object of research has had a positive impact on the economic side. This study also examines what other strategies are feasible in developing digital farming. The results can conclude that the requirement for synergy between investors and farmers facilitated by the government in increasing the productivity of the agricultural sector by utilizing advanced technology that continues to grow. The iGrow concept is considered feasible in supporting the development of digital farming in Indonesia. © 2020 IJSTR.
Faculty of Economics, Universitas Negeri Malang, Indonesia
